When I began working with Shay & Blue, they were seeking a cohesive, compelling visual identity that would fully embody their bold values and artisanal roots. My work centered on crafting a bright, eye-catching design style that resonated with their eco-conscious yet fashion-forward audience. By using skills like 3D product modeling, creative compositing, and high-quality stills and video production, I developed an impactful digital presence across their social media and online assets. These visuals now stand as a vivid reflection of Shay & Blue’s ethos—vibrant, unique, and unmistakably memorable.